Web Design and Development

Outlier is a full service web design and development agency, specializing in Drupal CMS.

Utilizing the latest trends and techniques in UX, web design, and web development our technology experts design and build custom web experiences that empower our clients to do big things.

We don't just build websites that look good. We take our time, do our research, and take a strategic approach to web development that focuses on meeting your goals and making life easier for your customers.

Outlier's web development expertise includes:

  • Mobile Responsive Web Design
  • Ecommerce
  • Learning Management Systems (LMS)
  • UI and UX Design
  • 3rd Party Integrations
  • Theming
  • User Research
  • Content Marketing / Copywriting
  • Microsite / Custom Landing Page Development
  • Post Launch Site Support
  • Web Hosting

Outlier's Web Development Process

What’s that they say about a man with a plan? Ok, we don’t remember either but we do know the value of taking a strategic approach to web development. Over our 13 year history, we've built our web development process to ensure great results every time.

Here's how we do it.

Step 1: We Get to Know You

We make it our job to get to know you and your business, find out what you most want to accomplish, and what may be holding you back. This includes deep listening on our part followed by reflecting to confirm we've really heard you.

What You'll Get: A project brief that reflects the goals of the project, and a development plan that will help us get there.

Step 2: We Get to Know Your Audience

We take the time to understand your audience, too, so we can see how they currently interact with your content, as well as discover what really matters most to them. Does it match your expectation, or are you missing the mark and need a reset?

Either way, we’ll map the user’s journey so your potential and current customers get what they need so you can keep them, and your business, happy.

What you’ll get: A project roadmap that includes both current and target audience data plus user journey maps that we’ll use to guide our design decisions.

Step 3: We Get to Work on Usability and Design

Once we understand your objectives, we’re ready to roll up our sleeves to design a site that makes meeting them easy.

Outlier's web design includes not only the latest aesthetic trends but also the usability best practices that ensure your site will function the way it needs to so your users enjoy the experience.

What you’ll get: Two to three thoughtful design options to choose from for your final web design.

Step 4: We Dig in to Site Architecture & Coding

Once a design is selected, Outlier's back-end developers will get to work building out your website’s architecture before delving deeply into site development.

In this step, we create all of the site’s functionality, building out features before implementing design and building out code.

This stage is topped off by multiple rounds of QA and testing, so we know your final deliverable won’t have any surprises in store for you.

Step 5: We (Gasp!) Continue to Support You Throughout the Life of Your Website

You know those agencies that stop answering the phone as soon as your site launches? We aren't that agency.

You'll have us on your side whenever you need us, from implementing the occasional security update to adding custom features that allow your website to grow and evolve with your business.

What you’ll get: A fully functional website that looks great, offers easy navigation, and custom features that help your business stand out from the herd.

Primary Web Services Offered

Drupal Development

  • Custom Drupal Modules
  • Drupal Commerce
  • Custom Web Applications

Drupal Theming

  • Front-end Development
  • Layout and Styling
  • Custom Drupal Theming

Marketing Services

  • Search Engine Optimization
  • Content Marketing
  • Marketing Consulting/Strategy

Ready to get started? Contact Outlier for more information.


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